What is revenue marketing? By definition, it’s the development of repeatable prospecting programs that drive new customer acquisition and measurable sales, and what business doesn’t want that?
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Channel Marketing Strategies: Long Term Initiatives for Success
A one-and-done approach to marketing doesn’t work for the channel. Instead, the keys to a successful channel marketing strategy are consistency and long-term engagement. Find out why from Joel Montgomery, CEO of OneAffiniti.
3 Reasons Your Business Needs to Create a LinkedIn Company Page Today
Does your company have a LinkedIn Company Page? If not, you could be missing out on some major marketing opportunities. Here are the top three reasons you should consider creating one for your business today.
OneAffiniti Hires Gilroy Associates to Further Develop Offering for Global IT Vendors and Tier 2 Channel Partners
OneAffiniti, a leader in channel marketing services for IT partners and global IT brands, announces that it is hiring the services of Gilroy Associates to help fuel and consolidate its strong growth on the U.S. market.
The 5 Best Free Marketing Tools for the Digital Marketer
Do you ever feel overwhelmed by all of the tasks involved in a digital marketing strategy? Most of us have experienced the feeling, especially those of us for whom marketing is just one of many roles within our companies.
5 Steps to Build a Social Media Strategy from Scratch
Most businesses understand that they should be active on social media, but if your company doesn’t already have a strategy in place it can feel overwhelming to try to create one.