The latest news, announcements, and thought pieces covering channel partners, leadership strategies, industry advancements, and more.
Congratulations! You've just signed a new partner (or many of them) and are now looking at each other waiting for deals to begin, orders to flow, and customers to call. Unfortunately, it’s rarely that simple.
Read MorePartners are always asking if they need to get into the cloud. Their next question? How to do it. We recently met with Robert Fox, VP of Sales at Strategy to Revenue to discuss the answers to these frequent questions. Here are his insights.
Read MoreGTM strategy failures often come down to friction points that weren’t addressed up front. Here are the five most common problems companies run into, and how to get ahead of them to unleash revenue.
Read MoreOne of the complaints we hear most often is how complex partner programs can become. Here’s how to simplify your programs and processes to streamline the partner experience and set your partners up for success.
Read MoreHow and when should you start your Q1 planning to get off to your fastest, strongest start in the new year? Here’s the strategy we've found to work best.
Read MoreOne of the most important steps in building your channel program is finding the right people to fill the roles on your team. In our experience, the Partner Business Manager is one of the most invaluable roles. But, what exactly makes a successful channel partner manager?
Read MoreGilroy Associates is a consultancy and board advising practice, founded by executives with a combined 150 years of experience leading and working for Fortune 100, Mid-Market, SMB, Government, and Not For Profit sectors.
