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Thought Leadership

The latest news, announcements, and thought pieces covering channel partners, leadership strategies, industry advancements, and more.

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December 30, 2019

2020: An Optimist’s View

December 30, 2019/ Kevin Gilroy
2020: An Optimist’s View

What’s ahead for 2020? Those who understand that making their talent strategy their number one priority will win and win big, while those who take the status quo route clearly don’t understand this existential threat.

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December 30, 2019/ Kevin Gilroy/ Comment
Business Strategy
December 16, 2019

The Secret to Success With Partners: Aligning Expectations

December 16, 2019/ Carrie Maslen
The Secret to Success With Partners: Aligning Expectations

Partners are a crucial route to market to help suppliers extend their scale, coverage, and reach. But, partner and vendor relationships can suffer when there are expectation gaps. Here are the three most common gaps we’ve seen firsthand, and how to solve them.

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December 16, 2019/ Carrie Maslen/ Comment
Alignment, Channel Partners
December 02, 2019

The Top 6 Reasons Q4s Are Missed... And How to Bounce Back

December 02, 2019/ Kevin Gilroy & Carrie Maslen
The Top 6 Reasons Q4s Are Missed... And How to Bounce Back

Worried you’ll miss your quota to close out the year? All is not lost! Here are 6 reasons Q4s are usually missed, and how to recover from them.

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December 02, 2019/ Kevin Gilroy & Carrie Maslen/ Comment
Business Strategy, Sales
November 25, 2019

The Three-Step Assessment to Bring Your Website into the Digital Age

November 25, 2019/ Paige Janes
The Three-Step Assessment to Bring Your Website into the Digital Age

We’ve just updated our website! Maybe it’s time for you to take a look at yours, too. Here are tips and strategies you can use to make sure it’s optimized for 2020.

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November 25, 2019/ Paige Janes/
Digital Marketing, Marketing
November 04, 2019

3 Steps Leaders Can Take to Build Corporate Culture

November 04, 2019/ Carrie Maslen
3 Steps Leaders Can Take to Build Corporate Culture

So often, the discussion around corporate culture centers around the employees. How do they feel about coming to work every day? What gets them excited? What are the perks of working where they work? But today, we’re shifting the conversation to discuss leadership’s role in shaping corporate culture.

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November 04, 2019/ Carrie Maslen/ Comment
Corporate Culture
October 21, 2019

Transform Your Sales Strategy with Channel Economics

October 21, 2019/ Kevin Gilroy
Transform Your Sales Strategy with Channel Economics

Many sales people are trained to emphasize technology prowess, quality of the product, and, of course, sales charm. But if channel economics isn’t part of the sales strategy, you could be missing out on some major opportunities.

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October 21, 2019/ Kevin Gilroy/ Comment
Routes to Market, Channel Partners, Channel Economics
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Gilroy Associates

Gilroy Associates is a consultancy and board advising practice, founded by executives with a combined 150 years of experience leading and working for Fortune 100, Mid-Market, SMB, Government, and Not For Profit sectors.

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